Tom Scarangello talks about Scaran... the family Heating Business that began in 1930 and has expanded its services to meet many homeowner needs.

Thursday, 29 September 2016 09:44 Written by  Markoe-Boyd, Marlene Read 2685 times
Published in Bucks Blog

What began as a heating business in 1930 by Vito Scarangello, the grandfather of Bucks member, Tom Scarangello, Scaran has branched into offering homeowners a multitude of services in addition to oil and gas heating such as residential plumbing services and air conditioning systems.

Sharing the business operations with his brother Frank Scarangello, Tom and Frank are continuously looking for ways to re-establish themselves with their local market as homeowners change citing that 300 to 400 homes are sold on Staten Island every month. Adding a text option to the company's website, working on a presence in search engines such as google, and traditional marketing tools are ways Scaran attempts to stay in touch with customers. In the 1990s Scaran developed a full advertising campaign which resulted in consumers recognizing their company, their brand, and then ultimately recognizing Scaran trucks. Tom noted during his presentation that Scaran trucks are a big referral base for the company.

On a personal note, Tom received his Masters in Finance from New York University in 1987 and joined the Bucks in 1993. He also serves on the boards of the Staten Island Chamber of Commerce, the College of Staten Island Foundation Board, and the Staten Island University Hospital Foundation Board.

Last modified on Thursday, 29 September 2016 10:21

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